Monthly Archives: March 2015

Are Reports of Printing’s Death Greatly Exaggerated?

The consulting giant Deloitte recently came out with their report containing predictions for print media in 2015. It made predictions based on the data collected from the past years and projecting that trend into the future. Prediction: Print is far from dead. Their prediction is in relation to books – books will continue to dominate […]

Are Businesscards Relevant in the Digital Age?

If you’ve ever been in a business meeting, you’ve probably seen what unfolds when the meeting ends – everybody starts exchanging businesscards. But in the electronic age – where e-mail signatures and LinkedIn are the norm – do business cards find themselves in the marketing graveyard? Have they really become obsolete or are they still […]